The business of vacation is booming on a global scale. International tourism has steadily increased over the last 50 years with very minor declines during economic and political crises. Despite the recent hateful narrative in the United States over the past year and a half, it seems the worlds population as a whole has began to take a genuine interest in each other. The top country destinations for vacationers are France and the majority of Europe, China, Spain, and surprisngly the United States. Emerging markets, in 2016, made up 45% of travel destinations in 2015 and are expected to make up to 57 perecent in 2030. So what does this mean for global commerce and conquest?
In very recent years, tourism has contributed to over 100 million jobs and supported (whether dirctly or indirectly) a total of over 250 million jobs. The tourism industry has the ability to completely change the economy of small and emerging markets, driving visitors, commerce sales, jobs, and general excitment and development on politcal levels in markets that were counted out for a long time. For example, over the next 10 years, countries such as Kyrgyzstan, Tanzania, Vietnam and Zambia are expected to show the strongest growth over non-centralized countries. Tourism is a major contributor to the reduction of poverty through creating jobs and funneling currency into economies that would not be there without tourists. The industry also promotes socio-economic development.
Economically, tourism has the power to promote global commerce. The “why” can be broken down into four clear steps:
•By strenthening linkages with related supply chain sectors such as agriculture, transportation, construction, ect. As tourism to a country increases so does the need for more infastructure in many of the different economic sectors.
•By reinforcing initiatives to promote job creation. The more people that are visiting a country, there is a higher need for jobs in every different market. The busier the country becomes, the more jobs that are needed. The more skills that are required. Training and skill development become and emphasis, which in turn creates more jobs.
•By putting an emphasis on investing into skill development and vocational training. Skill level, professionalism, and soft skills are key for competitivness. The more hospitable and skilled a culture or country is, the more tourism it’s likely to attract. This creates a revolving door of socio-economic advancement which helps these nations to grow, contributing to global commerce growth.
•Strenthening the socio cultural and collective barganing. Travel and tourism opens vacationers up to new social surroundings and promotes a greater understanding of people on a global scale
Besides tourism being able to help the global economy, tourism has an effect on the social and cultural aspects of life in particular regions. Natives and travelers alike begin to interact and mix with people from diverse backgrounds which helps to form cosmopolitan cultures. This type of interaction helps to promote a more united world, which ultimately helps to reduce the perception of world conquest. It helps people from different cultures, backgrounds, countires, and economic classes have a better understanding of each other and learn to want to work together rather than conqure each other. As a world, we are less likely to fight with our brothers and sisters once we understand them. Tourism helps to promote that understanding and multi-cultural love. Tourism has a huge impact on a global scale. The industry itself pushes countries to develop and put more emphasis on their economic and social development.